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Friday, April 29, 2016

Innovation In A Social News Startup: The Odyssey

A Startup That Just Raised $25 Million Is Like a College Newspaper on Steroids — and It’s Racking Up 30 Million Uniques a Month

Nathan McAlone | April 27, 2016

There is a graveyard full of startups that have said they want to “democratize” the media business, Odyssey CEO Evan Burns says.
The winning model seems so tantalizingly within reach: Build a big platform that allows a lot of fresh voices to contribute. No more gatekeepers, anyone who wants to write can.
[...] Even so, Odyssey seems to have hit upon one formula for distributed growth in media, and the startup has come out of nowhere to top 30 million monthly uniques using a business model that sits somewhere between a conglomerate of college newspapers and a social network. [...]


<more at; related articles and links: (Odyssey website) and (Online content hub The Odyssey posts over 2,000 articles a week. And it's still growing. The Odyssey started as a student-run newspaper, but has tapped into the Millennial zeitgeist to rapidly expand. Kathleen Treganowan talks to managing editor Kate Waxler about what lies ahead. August 26, 2015)>

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