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Tuesday, July 26, 2016

Macy's Department Store Tests Artificial Intelligence (AI) As A Way To Improve Sales

Macy's Tests Artificial Intelligence As a Way to Improve Sales

Los Angeles Times | July 25, 2016



Macy’s is testing a mobile tool using artificial intelligence that lets shoppers get answers customized to the store they’re in — such as where a particular brand is located or what’s in stock — that they would normally ask a sales associate face-to-face. 
The tool, which the nation's largest department store chain calls a “mobile companion,” can be accessed for now through a browser and will accept questions in 10 U.S. locations about products, services and facilities. It uses natural language and offers feedback in seconds. 

Source; https://www.linkedin.com/pulse/artificial-intelligence-future-retail-shyam-thyagaraj
Source: http://www.sentient.ai/

<more at http://www.latimes.com/business/la-fi-agenda-macys-20160725-snap-story.html; related articles and links: http://www.psfk.com/2016/07/macys-is-testing-an-ai-powered-shopping-assistant.html (Macy’s Is Testing An AI-Powered Shopping Assistant. July 25, 2016) and http://www.forbes.com/sites/rachelarthur/2016/07/20/macys-teams-with-ibm-watson-for-ai-powered-mobile-shopping-assistant/ (Macy's Teams With IBM Watson For AI-Powered Mobile Shopping Assistant. July 20, 2016)>

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