Consumers Are Now Doing Most of Their Shopping Online (+Video)
And it’s hurting department stores.
Madeline Farber | June 8, 2016
An annual survey by analytics firm comScore ... and UPS ... found that consumers are now buying more things online than in stores.
The survey, now in its fifth year, polled more than 5,000 consumers who make at least two online purchases in a three-month period. According to results, shoppers now make 51% of their purchases online, compared to 48% in 2015 and 47% in 2014.
 |
| Source: http://managemytraffic.com/blog/u-s-online-retail-sales-to-reach-327-billion-by-2016-study/ |
<more at http://fortune.com/2016/06/08/online-shopping-increases/; related articles and links: http://www.pwc.com/gx/en/industries/retail-consumer/global-total-retail.html (Total Retail Survey 2016. Online shoppers around the world are fundamentally disrupting retail–again.) and https://www.internetretailer.com/2016/01/29/online-sales-will-reach-523-billion-2020-us (Online sales will reach $523 billion by 2020 in the U.S. January 29, 2016)>
No comments:
Post a Comment