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Thursday, June 2, 2016

Amazon Sues Sellers For Buying Fake Product Reviews

Amazon Sues Sellers for Buying Fake Reviews

Kate Conger | June 1, 2016



Seller beware — if you buy reviews for your products on Amazon, the company might sue you.
As part of its effort to combat fake reviews on its platform, Amazon sued three of its sellers today for using sock puppet accounts to post fake reviews about their products. Amazon has been aggressively pursuing reviewers it does not consider genuine over the last year, often using lawsuits to discourage the buying and selling of reviews, but this is the first time it has sued the sellers themselves.
Today’s suits are against sellers who Amazon claims used fake accounts to leave positive reviews on their own products. The fake reviews spanned from 30 to 45 percent of the sellers’ total reviews. The defendants are Michael Abbara of California, Kurt Bauer of Pennsylvania, and a Chinese company called CCBetter Direct.


"Some of the fake reviews identified in the Amazon suit..." Source: http://www.geekwire.com/2015/amazon-files-first-ever-suit-over-fake-reviews-alleging-calif-man-sold-fraudulent-praise-for-products/

<more at http://techcrunch.com/2016/06/01/amazon-sues-sellers-for-buying-fake-reviews/; related articles and links: http://money.cnn.com/2015/10/18/technology/amazon-lawsuit-fake-reviews/ (Amazon sues more than 1,000 sellers of 'fake' product reviews. October 19, 2015) and http://www.geekwire.com/2016/amazon-targets-sellers-first-time-latest-crackdown-fake-customer-reviews/ (Amazon targets sellers for first time in latest crackdown on fake customer reviews. June 1, 2016)>

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