The Future of Augmented Reality
Dave Lloyd | August 5, 2015
As I noted in my first post on augmented reality here on ClickZ, the real world and the virtual world are increasingly merging into one. This trend is quickly moving from a novelty, to an expected and relied upon experience to make informed decisions and enhance user engagement. Optimization is integral to augmented reality (AR) and virtual reality (VR), and it is going to require a revisit of method and procedure to ensure discoverability.
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| Source: http://kinteractiveagency.com/wp-content/uploads/2012/12/Augmented-Reality-Marketing-Kinteractive-Agency-image-1.jpg |
<more at http://searchenginewatch.com/sew/opinion/2420688/the-future-of-augmented-reality; related links: http://www.clickz.com/clickz/column/2416524/seo-and-strategy-tips-for-success-with-augmented-reality (SEO and Strategy Tips for Success with Augmented Reality. July 8, 2015); http://www.bruceclay.com/blog/augmented-reality-and-the-future-of-visual-search/ (Augmented Reality and the Future of Visual Search. July 28, 2015)>
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